Feedback for every brand, one inbox
Send one-tap surveys over WhatsApp after each delivery across all your virtual brands, so customers rate food and accuracy from their inbox and you protect ratings on every marketplace.
An in-inbox survey at delivery beats marketplace rating prompts people skip.
Tag responses by virtual brand so you know which concepts win.
Accuracy and quality surveys flag problems before a one-star marketplace review.
Your order from Smash Burger Co just arrived. One tap tells us how it was.
A sample Ghost & Cloud Kitchens WhatsApp survey, fully customizable.
How WhatsApp surveys work for Ghost & Cloud Kitchens
Ghost and cloud kitchens run multiple brands out of one operation, which makes feedback both essential and tricky: each concept needs its own read on quality, but the back-end is shared. A weak burger brand and a thriving wing brand can't be told apart from blended ratings, and a problem on one menu quietly drags down a delivery-app score. Email surveys go unread, and an app's star prompt doesn't say which concept failed. A WhatsApp survey lands per concept in the texting inbox right after the order, asking how that specific brand's food landed.
A post-order survey branded for the exact concept the customer ordered from rates the dish, accuracy, and delivery time with one-tap stars. A 1–5 recommend score tracks loyalty per brand, product-feedback prompts gauge specific menu items, and an open-ended reply catches the detail a star can't.
The payoff is per-concept feedback that beats email survey response rates, problems caught before they hit a public delivery-app rating, and a clear, brand-by-brand read on which menus are working.
Where it pays off
Each survey arrives branded for the concept the customer ordered from.
A post-order survey scores food, accuracy, and delivery time with one-tap stars.
A 1–5 recommend score tracks satisfaction concept by concept.
Product-feedback prompts gauge specific dishes before a wider rollout.
What you can launch
Survey templates in this pack
Sign up to use these survey templatesGhost & Cloud Kitchens WhatsApp surveys: common questions
- How do surveys work when one kitchen runs many brands?
- Each concept sends its survey under its own verified branded sender, so the customer rates the specific brand they ordered from — not a generic kitchen. Feedback stays distinct per concept even though the operation is shared, so you can tell a struggling menu from a winning one.
- When should a ghost kitchen send a survey?
- Right after the order is delivered, while the food is fresh. A WhatsApp survey lands in the texting inbox the customer is already holding, so a one-tap rating per brand comes back in minutes — far faster and more often than an email survey.
- How does this protect a brand's delivery-app rating?
- A post-order survey gives an unhappy customer a private place to flag a problem before they leave a public one-star review on a delivery app. A low rating or an open-ended complaint reaches that concept immediately, so you can make it right and protect the score.
- What can a ghost kitchen field with these survey templates?
- Per-brand post-order ratings, a recommend score per concept, product feedback on menu items, and open-ended replies — sent from a verified branded sender per concept in Google Messages on Android and the Messages app on iPhone with iOS 18, with Texting fallback when a phone can't render WhatsApp, and full opt-in and STOP compliance.
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